Introduction
Black Mirror is Netflix’s most iconic dystopian series, renowned for its incisive stories that reveal how technology reshapes humanity and transforms social structures. Now, the spirit of the series enters the Web3 world as a decentralized project combining generative AI, an on-chain reputation system, and interactive storytelling.
What Is Black Mirror?

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Black Mirror ($MIRROR) builds on the original series’ vision, reimagined as an experimental digital platform that blends virtual and real experiences. Featuring the virtual assistant Iris, gamified on-chain interaction mechanics, and the $MIRROR token economy, it aims to deliver an immersive ecosystem unlike any before.
Team and Background
A multidisciplinary team develops MIRROR, including engineers, designers, musicians, and creative directors. The key members include:
- CEO: Inder Phull
- CTO/CSO: Antonio Hallak
- COO: Paul Joffe
- Director of Finance & Operations: Shivani Phull
The team’s vision is to redefine the Black Mirror universe as an immersive Web3 narrative space, driven by innovation and collaboration.
Iris: Your On-Chain Virtual Assistant
At the heart of the project is Iris, a virtual AI inspired by Black Mirror.
- Dynamic Reputation System: Iris instantly analyzes users’ digital footprints to generate personalized reputation scores. These scores not only shape your status within the community, but can also be directly integrated with other platforms and applications.
- Rewards and Challenges: Based on activity, Iris issues exclusive digital badges and can offer both rewards and playful critiques during interactions, allowing participants to experience the signature Black Mirror style through gamified engagement.
- Community Driven Storytelling: The MIRROR ecosystem invites players to join episodic interactive events, where user decisions and contributions collectively create each season’s digital storyline.
Iris makes every player an active participant and a central part of the story.
Features and Highlights
Black Mirror isn’t just an entertainment project—it’s a comprehensive platform integrating interaction, community, AI, and DePIN.
- Interactive Dialogue: Users engage in personalized conversations with Iris and can unlock AI-powered coaching features.
- On-Chain Reputation: By consistently interacting and contributing, players build up reputation scores and earn exclusive digital badges.
- Community Activities: MIRROR empowers users to drive events and storylines, collaborating in the creation of its virtual universe.
- DePIN and AI Model: Leveraging decentralized infrastructure, the project ensures AI computation and reasoning remain secure and transparent within a fully decentralized environment.
Tokenomics
The native token for Black Mirror is $MIRROR, built on the ERC-20 standard with a total supply of 1 billion.
Token Utility
- Governance: Holders participate in platform governance, influencing future content creation and community direction.
- Participation Rewards: Players earn $MIRROR by interacting with Iris, joining community events, and completing tasks.
- Ecosystem Access: The token unlocks premium features such as advanced AI coaching, exclusive missions, and special limited-time events.
- Community Incentives: $MIRROR rewards active contributors and encourages long-term user engagement.
Token Allocation
According to official data, MIRROR allocates its tokens as follows:
- Community & Ecosystem: 58.5% — for airdrops, growth incentives, and user rewards, ensuring the community leads development.
- Liquidity Provision: 15% — allocated for exchange listings and market liquidity.
- Reserve Pool: 10% — reserved for long-term growth and infrastructure investment.
- Investors: 9.5% — distributed to early investors to fund project launch.
- Team: 7% — incentives for core contributors and builders to support ongoing development.
With this allocation, the project remains community-centric and maintains long-term sustainability.
Roadmap
Looking ahead, the MIRROR team will focus on:
- Immersive Interactive Content: Launch new episodic experiences with community participation.
- AI Ecosystem Integration: Further connect Iris with DePIN to advance intelligent, decentralized engagement frameworks.
- Cross-Platform Collaboration: Link $MIRROR with other Web3 applications to broaden token utility.
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Conclusion
Black Mirror extends a globally acclaimed series into the Web3 domain. It uses AI, on-chain reputation, interactive storytelling, and tokenomics to deliver a uniquely immersive experience. For players, it’s both a game and a reflection of reality. For developers and the community, it’s an entirely new creative platform. The launch of $MIRROR allows every participant to become a co-author of the future narrative.