The Evolution of the Role of Web3 Founders and Their Key Role in Project Success

In the Web3 space, the role of founders is undergoing significant changes. As the attention economy and consumer waves infiltrate the Web3 world, emerging projects begin to showcase the importance of founders as unique cultural symbols. Founders with personal charisma and distinctive characteristics can directly reach a wide range of potential community users, and even in the absence of a mainnet launch, they can gather a loyal user base and establish an almost religious community atmosphere. This has become one of the core elements of success for Web3 projects in the new era.

The Evolution of the Web3 Founder Role

In the Web3 world, a community is not just a collection of users, but a manifestation of culture, beliefs, and power. For a community, aside from the project's vision, the personal charisma of the founder is a key factor in effectively bringing members together.

Early Web3 founders, such as Gavin Wood, demonstrated the importance of market insight and communication skills beyond technical expertise. He successfully transformed complex technical concepts into user-friendly experiences and attracted significant attention from users and investors through effective marketing.

Nowadays, the focus of competition in the Web3 space has shifted from technical narratives to large-scale commercial implementation. The new generation of Web3 founders needs to accurately grasp market trends and user demands, in addition to their technical abilities, and communicate effectively with all parties involved. In the new wave of consumer DApps, the speed and breadth of information dissemination determine the influence of a project, requiring founders to clearly convey the project's value and vision to attract investor attention, gain user trust, and establish solid partnerships.

Founders: The Key Minority in Building a Community

In the increasingly important Web3 field of Consumer narratives, founders need to become the link that connects and unites community users. Here are a few typical cases:

Berachain: From NFT Community to Blockchain Network

The co-founder of Berachain, Smokey, has demonstrated excellent community atmosphere building capabilities. Starting from an initial NFT project, he attracted a group of technically proficient and communicative community members through unique ideas and gameplay. During the process of community co-building, Smokey identified a market gap and chose to gradually evolve from the NFT community into building a blockchain network.

Monad: A Model of Religious Community Building

Keone Hon, the founder of Monad, not only proposed the technical narrative of "high-performance L1 compatible with EVM," but also created a new community-building paradigm for Web3 projects by advocating for true decentralization and introducing a free Meme culture. Monad stimulates community member participation through various creative activities, forming a unique community atmosphere that allows each member to feel their value and importance.

Morph: A Pioneer in Consumer Application Fields

Cecilia Hsueh, the founder and CEO of Morph, showcases the multifaceted nature of Web3 founders in the new era. She remains highly active on social media and shares insights through offline events and public speaking, illustrating how Morph creates value for users and developers. As a pioneer in the consumer application field, Cecilia emphasizes the practicality of technology, believing that making users aware of and recognize the value of technology is key to breaking through the Web3 narrative.

Conclusion

The new generation of Web3 founders is redefining the elements of project success. They not only need to possess technical skills but also balance marketing and community governance to create an almost religious community atmosphere. This atmosphere is based on a shared expectation and belief in the project's future, closely uniting community members to collectively drive the project's development. As consumer applications become the new focus of Web3, the role of founders in project promotion and community building is becoming increasingly important, as they lead a new wave of revolution in the field of Web3.