InfoFi Gold Mining Guide: Exploring the Emerging Information Finance Track

Recently, the InfoFi concept is rapidly emerging. The leaderboard of leading projects has allowed early participants to reap substantial profits, and the prices of other projects have also surged significantly after launching new features.

As industry insiders and major players have begun seeking opportunities in the InfoFi space, ordinary investors may still be puzzled: what exactly is InfoFi? It doesn't trade in Bitcoin or Ethereum, but in intangible "attention", "reputation", and even "event probability". Is this reliable? More importantly, how can ordinary investors benefit from it? This article will delve into the core of InfoFi, providing a reference for ordinary investors to grasp the next potential opportunity.

1. InfoFi Deconstruction: When "Information" Becomes a Tradable Asset

Definition of InfoFi 1.1

InfoFi('s core concept in information finance) is to convert traditionally hard-to-quantify, non-price-based information—such as a project's market attention, social media account reputation, proposal approval probabilities, and even narrative activity levels—into tradable and priceable financial assets. It can serve as a new speculative tool, allowing market participants to bet on the "information" itself; it can also become a powerful Alpha information mining engine, helping investors to discover early signals in complex information.

Reasons for the Rise of InfoFi 1.2

The emergence of InfoFi is not a coincidence, but an inevitable result of technological development and the evolution of market demand.

• Empowered by AI technology: The advancements in AI large models make it possible to capture, analyze, and determine sentiments from massive amounts of social media data, news, and on-chain behaviors, providing a technical foundation for the quantification and pricing of information.

• The continuous demand for new narratives and Alpha in the crypto market: The market has been looking for the next growth point and Alpha opportunities, and the emergence of InfoFi provides new imaginative space.

• The trend of "attention preceding price": In this cycle, the surge in popularity of a project or narrative often foreshadows price fluctuations, particularly evident in the Meme sector. InfoFi aims to make this "foreshadowing" explicit and tradable.

The significance of InfoFi for ordinary investors

For ordinary investors, the significance of InfoFi lies in:

• Reducing information asymmetry: The financial market has information asymmetry, and InfoFi brings implicit information disparities to light to some extent. If these "information assets" can be interpreted earlier, there is an opportunity to gain an advantage.

• Auxiliary tools discovered by Alpha: Even without directly participating in transactions on the InfoFi platform, the data generated (, such as project popularity trends and market prediction results ), can provide valuable references for token investment and assist in judging market sentiment.

• Small capital can leverage big opportunities: Compared to DeFi mining that requires large amounts of capital, some InfoFi platforms like the prediction market ( allow users to participate with smaller amounts of capital, and in many projects, you can even "play with your mouth" to seek potential returns.

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II. Track Scanning: Key Projects and Participation Methods in the InfoFi Landscape

The landscape of InfoFi is rapidly expanding. Below are 12 representative projects and their participation methods for quick reference.

) 2.1 An AI-driven InfoFi platform

Introduction: The platform is the proposer and pioneer of the InfoFi concept, supporting applications such as SocialFi through AI quantitative attention. In the future, the platform aims to become the interoperable information finance layer of Internet information, connecting creators, users, and brands.

Participation method: Register on the platform, connect social accounts, and bind wallets. Accumulate points by publishing original, in-depth content related to ranking projects or platforms and actively interacting with high-reputation accounts. Generally, the top 1000 on the leaderboard enjoy priority allocation of project tokens, and it is important to avoid low-quality content and artificial traffic.

2.2 A well-known cryptocurrency task distribution project

Introduction: The project has launched a community growth platform. It has attracted over 20 projects and is expected to combine a powerful task system with comprehensive data capture across the web, on-chain and off-chain dashboards, and AI sentiment analysis to help project parties accurately identify quality users, achieving high-quality and sustainable community growth. Users can earn exclusive rewards by ranking based on genuine contributions and accumulate verifiable reputation assets.

Participation method: 1. Publish high-quality content related to the collaboration project on social media platforms to accumulate points. 2. Continue to engage in traditional tasks on the platform to accumulate loyalty points, which may be considered as a weight for reward distribution by the project party along with other points.

( 2.3 An AI-driven real-time data dashboard

Introduction: This platform was initially used to track information related to AI tokens. It has now launched InfoFi and introduced new features aimed at analyzing crypto projects and KOLs, rewarding high-quality social content. The platform offers multi-dimensional indicators including mindshare, market sentiment, and price trends, making it more open compared to other platforms.

Participation method: The core is to publish original content related to officially designated projects on social platforms to earn points. When posting, be sure to mention the official account, use relevant popular tags, and maintain interaction with the community and continuity of content. In addition, successfully inviting friends to join can also earn point rewards.

) 2.4 Reputation Assessment Tool on a Certain Blockchain

Introduction: This tool is hailed as the "Dazhong Dianping" of Web3, with its core function being the generation of credibility scores to address on-chain fraud issues. Although the gameplay differs from typical InfoFi projects, its essence still lies in evaluating subjects through a set of mechanisms including review, guarantee, and scoring. The platform has also launched a reputation market, where users can speculate on various reputations by buying and selling "trust tickets" and "distrust tickets" tied to specific profiles, thereby influencing their real-time credibility scores.

How to participate:

1. Improve reputation score: By evaluating others ### with positive/neutral/negative labels and adding text ###, voting or replying to others' evaluations, and using ETH to provide one-way or two-way guarantees for others ###, guarantors can receive XP rewards (.

2. Participate in the Reputation Market: You can bet on the reputation changes of others or projects with ETH predictions without an invitation; after receiving an invitation, you can spend 0.1 ETH to create your own reputation market. In addition to reputation scores, the platform also has an XP points system. Most of the interactions mentioned above can accumulate XP points, giving you a chance to receive potential airdrops.

) 2.5 A decentralized creator monetization platform

Introduction: The platform allows social media users of any scale to participate in brand marketing and earn income based on real influence ( rather than just follower count ). Users only need to select brand campaigns, publish social content according to the rules, and the platform will automatically track content effectiveness and distribute rewards based on the Final Impact scoring mechanism ###, which comprehensively assesses views, follower quality, and real interactions (, all without the need for application. The platform is committed to creating a new content economy model where everyone can participate and be rewarded based on real contributions.

Participation Method: Register and log in using a social account and bind a wallet address to receive rewards. Certified accounts can directly choose brand tasks on the platform to participate and earn money; ordinary accounts mainly earn commission rewards by inviting others to register. After selecting a task, certified users will obtain a personal exclusive tracking link, and according to specific task requirements ) including links, tags, topics, etc. ( publish content on social platforms, and the platform will automatically track the data. Earnings are based on the qCPM model ) with earnings calculated per thousand effective views (, and after the activity ends, rewards of ) USDT or project tokens ( will be automatically distributed to the bound wallet, with no manual proof submission required throughout the process.

) 2.6 Certain "Attention Share" trading agreement

Introduction: This protocol allows users to speculate on trends related to project attention rather than the tokens themselves, supporting up to 5x leverage and pricing based on real-time data streams provided by third-party oracles. The project was launched on the testnet in March 2025, with the long-term goal of promoting attention trading to the mainstream market.

Participation Method: After receiving an invitation, users can trade on the platform for mindshare set up for various crypto projects, which refers to the market attention, discussion heat, and other trends related to the projects. As of now, the official has not announced any incentive measures regarding the points program or airdrops.

( 2.7 A certain Web3 AttentionFi ecosystem

Introduction: This project aims to measure and reward the true impact of crypto content. By evaluating user influence through specific scoring, it rewards high-quality content and effective interactions, providing a comprehensive assessment of users' content dissemination and interaction quality on social platforms.

Participation method: Link social accounts and post valuable cryptocurrency-related content on social platforms, such as market analysis, project tutorials, trend predictions, etc., adding specific tags or mentioning official accounts. When the content receives likes or shares, points can be earned, and user ratings will also increase accordingly.

) 2.8 An AI-driven Web3 content filtering platform

Introduction: The core goal of this platform is to achieve precise selection of high-quality Web3 content, committed to building an open, fair, and efficient AI ecosystem through community participation in data training and validation. By relying on the real-time contributions of a large number of Web3 users for dynamic learning, it ensures the diversity of data sources. Participants can earn NLP points or tokens as rewards by contributing high-quality content.

Participation method: Connect personal social accounts and follow official and its bot accounts. Personal points status ### includes creation points, reconnaissance points, and referral points ### can be viewed on the Profile page.

• Content Creation: After users publish high-quality content, if it is discovered and mentioned by other "scouts" along with the official account (@), once the content is recognized by AI, both the creator and the scout will be able to earn points.

• Investigation Content: Users actively discover high-quality content created by others and submit "investigations" by mentioning the official account ###@(. If the content is recognized by AI, both the investigator and the original content creator can earn points. To prevent score manipulation, each person can submit a maximum of 5 investigation contents per day.

) 2.9 A SocialFi protocol based on a specific blockchain

Introduction: This project converts users' interactions on social platforms, such as tweets, likes, and retweets, into on-chain reputation assets. Its core Identity feature establishes on-chain reputation by tracking users' behavior on social platforms and includes a Trophy Score metric, which is calculated based on the views, likes, retweets, and comments of users' tweets; users can earn Reputation Points and specific rewards by tagging official accounts in their tweets or participating in various projects' loyalty programs.

Participation methods: 1. Comment interaction: Mention the official account ( when commenting on specific ecosystem content on social media, earning 1 point per comment, with a daily limit of 10 points. The original tweet is limited to 2 tags ). 2. Publish original content: Post high-quality tweets or long tweets on social media, and at the end, tag the official account ( to score points based on interaction. 3. Loyalty projects: Join the loyalty project list and publish tweets about designated projects ), tagging their official account, without needing to @ the official account ###, scoring points based on views.

( 2.10 An AI-driven InfoFi platform

Introduction: The platform aims to help users better discover valuable KOLs and project parties. Users can view the comprehensive rankings and specialized rankings of KOLs and project parties, the investment and financing situation of projects, the token mentions and price fluctuations of KOLs, as well as the MBTI analysis of KOLs. At the same time, users can also score project parties and KOLs and create various tags, similar to a public review of web3. Recently, the platform has undergone a version upgrade, with new features including the ability to view trend analysis of popular tickers, as well as summaries of social discussions on popular projects, including positive and negative views.

Participation method: Publish comments on project parties and KOLs to earn points and token rewards. The B2 reward event is about to start.

) 2.11 A certain "content mining" platform

Introduction: This platform rewards high-quality content creators through a "content mining" model. After users post content on the social platform, it is evaluated by AI, and if the content is of high quality, they can receive rewards in the form of its native tokens, which are distributed every 10 minutes, similar to how a new block is produced on the blockchain every 10 minutes. The project has gained support from well-known market makers, but the entry threshold is relatively high, requiring users to have a verified social account with more than 50 followers, and their account must be...